Gamlet Trivia #20 — 2026-07-22
The answer was Candy Crush Saga — At its peak it was reportedly earning close to a million dollars a day from in-app purchases..
That day's clues
- 🍬🍭💥📱
- A 2012 free-to-play colossus on iOS and Android — technically on Windows too, but you played it on the bus.
- A match-three puzzle game with thousands of levels, five lives, and striped specials engineered to make 'one more go' a business model.
- Made by King, the Stockholm studio Activision Blizzard later bought for 5.9 billion dollars.
- Sneered at by core gamers and studied by economists — its difficulty curves and level gates basically wrote the mobile monetisation playbook.
- Anagram of its first word: DANCY